Welcome to another update from the Unofficial CNN Snack Beat, chronicling all the news that's fit for human consumption. Let's kick things off with a cocktail...
First up: Boozy Fresca (hallelujah)
At long last, Fresca Mixed is here.
The scamps over at Fresca HQ have been teasing this thing since January, and now at last we can stop mixing our vodka and Fresca ourselves, like animals, and buy it a cute little can made by the pros.
Fresca Mixed comes in two flavors — vodka spritz and tequila paloma.
For the uninitiated, Fresca is pretty much perfect, yet perplexingly less prominent than other zero-calorie sodas. Before flavored seltzer took over the world, there was Fresca, the grapefruity, not-too-sweet, diet-but-not-diet drink. (It's still around, of course, in boozy and non-boozy forms. But like, why can't I order it at most restaurants? People don't know what they've been missing.)
Next up: Just add water
OK, trigger warning: This is gonna sound really gross, but bear with me.
Kellogg thinks it's found a workaround for those moments when you want cereal but you're out of milk. The answer is single-serve "instabowls" of dry cereal and milk powder. Pour in some cold water, let the milk rehydrate, and voila.
I hear you — the idea of putting water on cereal is objectively horrifying, but my colleague Danielle Wiener-Bronner tried the Raisin Bran Crunch instabowl, and decided it wasn't bad.
Honestly, I'm surprised it took this long for Big Cereal to come up with this here in America, the land of Gogurt, Uncrustables and *shudder* microwaveable bacon-egg-and-cheeses.
Which brings us to our third course of the evening: Snacks.
Americans, we're a snacking people. But it wasn't always that way.
As Danielle explains, sales of Doritos, Cheetos, Ruffles, PopCorners, Smartfood and SunChips grew by double digits in the second quarter.
The snacks market is growing as our lives and attitudes toward food evolve.
The three-square-meals model is now something of a relic of the Industrial Revolution. For better or worse, the 2020s are gonna be all about snacks. Read Danielle's whole fascinating history here.
Comments
Post a Comment